SEO

How Can SEO Stimulate Export Sales?

Exporting is difficult and expensive, but SEO is a powerful and cost-effective tool with which to approach export markets. Here are three examples of how online and traditional industrial retail companies are using SEO to generate export sales.
Search Engine Watch – Category: seo

The Correlation Between SEO Success, Budget & Your Executives’ Attitude [Data]

Vocal evangelism leads to executive buy-in, which leads to the organizational and budgetary support needed for SEO success. Given this connection, here are three approaches to help you gain the support and budget you need to succeed.
Search Engine Watch – Category: seo

Index Your Content Faster With the Fetch as Google Tool

Have new content that you’d like to be discovered and found in Google’s search results more quickly? Within Google Webmaster Tools is the Fetch as Google tool, which gives users the opportunity to submit new URLs to Google’s index.
Search Engine Watch – Category: seo

Matt Cutts: Using Article Directories for Links? Just No

If somehow you’re still using article directories as a link building tactic in 2014, just don’t. In his latest webmaster help video, Google’s Matt Cutts confirms that links from article directories are bad and will give you no ranking benefits.
Search Engine Watch – Category: seo

8 Deciding Factors that Influence SEO Keyword Prioritization

Not all keywords are created equal. Some drive more traffic, others have higher intent, and still others may be more profitable for your business. Here’s to determine which terms deserve more of your time and which deserve less.
Search Engine Watch – Category: seo

6 SEO Predictions for 2014

Expect to start seeing the impact of Hummingbird in full force, significant additions in natural language search capability, the impact of Google+ grow, guest posting take more hits, and sites with no mobile implementation take some rankings hits.
Search Engine Watch – Category: seo

Matt Cutts: Google Search Result Positions Aren’t Weighted Differently

Regardless of which page or organic position your site appears in Google’s search results pages, specific positions on the page aren’t isolated or reserved for different weightings of the algorithm to give different signals different priority.
Search Engine Watch – Category: seo

Google’s Matt Cutts: Here’s How to Deal With Short-Term Duplicate Content Issues

If your website sometimes has minor duplicate content issues, how can you avoid being caught in Google’s duplicate content filter? Google’s Distinguished Engineer Matt Cutts explains when you should use rel=canonical in such instances.
Search Engine Watch – Category: seo

Link Building the Right Way in 2014

Link building, if done correctly, isn’t cheap or easy. If your objective is to improve a website’s visibility in organic search results, then relevant links are still the best way to do so in 2014. But you’ll need to invest and avoid link schemes.
Search Engine Watch – Category: seo

SEO Basics: 8 Essentials When Optimizing Your Site

You should always keep search engine optimization in the forefront of your mind, and always follow best practices. Skipping the basics of SEO will leave your site’s foundation a mess and prevent you from fully maximizing revenue opportunities.
Search Engine Watch – Category: seo